Borderless Access expands with new office in Middle East

Emerging markets panel specialist & technology innovator, Borderless Access of India, has expanded in the Middle East with its New Office in UAE. It has existing offices in the US, United Kingdom, India and Germany (new office); and has now opened an office in Dubai for its Middle East based clientele.
Ejaz Mirza comes to Borderless Access with over 16 years of experience, cutting across multiple sectors and has worked extensively on both strategic and tactical research. His prior experience pans across Kantar Group companies – IMRB International (India) & TNS (Dubai) where he was heading the Brand Health tracking business for the last 8 years.
He has spent the last 9 years in the Middle East region working with leading global and strong regional brands and brings learning and experience from both ad-hoc as well continuous research practices as development and service lead.
Ejaz will be focusing on cultivating business from existing clients, establishing the brand name and developing new business opportunities in the Middle East region.
Ruchika Gupta, CEO of Borderless Access, says: “This expansion is being led by the growing clientele across the Middle East, having its own needs and focus for the global emerging economies and segments. We are very happy to have Ejaz join Borderless Access, as he has strong market research experience across world class organizations, with flare to ensure client needs are understood and addressed.”
Borderless Access an ISO 27001:2013 certified company provides access to hard-to-reach audiences and segments with their 2 million+ opinion panels in 22 growing markets across the globe. In addition to its panel solutions, Borderless Access also provides panel technology, mobile apps and community analytics & management solutions.